Industry Partner Benefit Package
Investing in a tourism partnership offers you resources that will help grow your business, increase its
profile and improve the bottom line — backed by an Edmonton Tourism team that works closely with
partners and speaks with one voice. Here is just a sample of the partnership benefits. Click on any of the links for more information.
Interested in the Industry Partnership, but can't decide today? Don't worry, click here to take a look at the benefit package in pdf format and save it on your computer. Our team would also be happy to send you a hard copy. Click here to request a hard copy.
Marketing
Get Edmonton Tourism working for you. We will promote your business on sales missions
to targeted markets, at consumer shows and to the tens of thousands of visitors to our visitor
information centres. Benefit from being at the top of the list when we receive bid requests, inquiries,
and leads from travel buyers, conference planners and visitors. At Edmonton Tourism, we promote our
partners first.
Partner Presentations
When we know more about you and your business, we can better represent you. Arrange a tour of
your business or a presentation to let Edmonton Tourism staff get to know who you are and what you offer.We want to know exactly which visitors and clients will be a fit for you.
Complimentary Publication Listing
With a complimentary listing in the annual Greater Edmonton Visitor Guide and Destination
Planner, you reach thousands of visitors and conference planners. Over 175,000 visitors and 5,000
conference planners access these resources, an audience you can’t afford to miss.
Website Listing
Your membership earns you a complimentary listing at Edmonton Tourism’s website and a great
opportunity for direct interaction with your clients through a direct link to your own website. Update
your information anytime.
Access to Partnership Database
Get in touch with other tourism partners by using our partnership database. Network with partners
that you want to connect with and promote what you have to offer. Or partner with others to create
strategic business opportunities together.
Access to Edmonton Tourism logo
Show that you are a partner and display the “Edmonton Tourism – A Proud Partner” logo on your
print and online promotional material. Together, such visibility underlines the cohesion of Edmonton’s
tourism industry, speaking with one voice.
Access to Edmonton Tourism image gallery
Partners can access our comprehensive library of still images and videos. Use them in your outreach
or incorporate them in your marketing material. Some material originates from our partners; usage
restrictions and reproduction fees may apply.
Complimentary Publications
We provide partners with allotments of complimentary copies of our visitor guides, mini-maps, lures,
and marketing campaign brochures. Your clients will appreciate these convenient resources as
partners promote Edmonton collectively to visitors.
Events, Networking and Getting Involved
The secret is out: It’s all about building relationships. Get the most out of your tourism partnership investment
by meeting fellow members, learning about new developments, and getting involved in our initiatives.
Committee Work
There is sure to be an area where your expertise can be put to good use. Join one of our working
committees:
- Industry services
- Short-haul leisure marketing
- Long-haul leisure marketing
- Meetings and business travel
- Strategic initiatives
- Tourism industry development
- Greater Edmonton tourism human resources
- Edmonton Regional Tourism Group
- You’re Welcome Edmonton Awards
Professional Development
Take your business and your staff to the next level with our customized educational opportunities.
It may be a new partner orientation for new partners, learning how to get the most out of their
membership and how to take full advantage of our resources. Or we will sit down with you to review
your strategy that takes into account industry trends, best practices and the Edmonton experience.
Mixers and Annual Events
Guest speakers educate members on what is new and how to stay one step ahead of trends. At the
same time, mix and mingle with fellow members, and enhance your network and connections.
Online Events Calendar
Ensure your event gets noticed by getting exposure and visibility through Edmonton Tourism’s calendar.
All it takes is a phone call or email and some basic information, and leave the rest to us. Close to half-amillion
visitors check out our website yearly; this is an opportunity you cannot afford to miss.
Visitor Information Centres
Investing in a tourism partnership means visibility and profile at Edmonton Tourism’s two visitor
information centres (one downtown, the other at Gateway Park). You get coveted space in our
brochure racks, ensuring you are seen and noticed.
Be Seen, Be Noticed
Named Alberta’s favourite visitor information centre by RVwest Magazine and one of the province’s
busiest, our Gateway Park centre attracts 50,000 walk-in visitors and 4,000 phone queries annually.
Offering information and reservation services at no cost, our two visitor information centres are key
touch points for visitors to Greater Edmonton.
Brochure Racking
Investing in a tourism partnership enables you to reach information centre visitors directly year-round.
In addition, partners receive preferred referrals when visitors inquire about products and services. It is
yet another way to leverage your tourism partnership and making the most of it.
Conference Servicing
Our conference servicing experts make for a one-stop shop for meeting planners. Edmonton Tourism
connects them with tourism industry partners to ensure a successful Edmonton experience, whether
it involves putting together a spousal program, planning group activities, or any other requirements.
As an industry partner, Edmonton Tourism offers you as a preferred vendor.
Employee Recognition Program
Edmonton Tourism’s You’re Welcome Edmonton awards program recognizes industry employees and volunteers who provide outstanding customer service, exemplary hospitality, and commitment to excellence. Leverage this tool to recognize your staff at the prestigious gala and awards ceremony at no additional cost while promoting employee retention, recognition and recruitment — not to mention bragging rights for your organization and your employees. For more information, visit www.yourewelcomeedmonton.com.

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